Define Yourself Inc.
UNLOCK POTENTIAL
THROUGH SPORTS
Empowering youth to reach their fullest potential through sport and mentorship. The athletes with the most promise often have the least access. We exist to close that gap.
Why We Exist
THE ATHLETES WITH THE MOST PROMISE OFTEN HAVE THE LEAST ACCESS
We believe that high-level athletic training and genuine mentorship can teach and inspire the next generation of leaders, prepare them to succeed in every arena of life, and strengthen the communities they come from. We exist to close the gap.
Our Approach
HOLISTIC DEVELOPMENT
ACCESS
Removing barriers so every athlete gets a real chance.
MENTORSHIP
Experienced guides for sport, school, and life.
EXPOSURE
Platforms to be seen by recruiters and coaches.
EDUCATION
Academic support and college preparation.
FINANCIAL LITERACY
Money skills that last beyond the game.
CAREER READINESS
Preparing athletes for life after sport.
What Your Support Makes Possible
OUR PROGRAMS
ATHLETE DEVELOPMENT SCHOLARSHIPS
Covering training, coaching, and equipment costs for talented athletes who face financial barriers to high-level development.
IDENTIFICATION CAMPS
Giving athletes from underserved and under-marketed communities a platform to showcase their skills in front of college and semi-professional recruiters.
ELITE ATHLETE MENTORSHIP
Pairing experienced athletes with younger ones for guidance in their sport, financial literacy, mental performance, and personal growth beyond the game.
PERFORMANCE ACCESS
Partnering with schools and clubs that lack funding to bring advanced combine testing and performance consulting to their athletes.
DEFINE YOURSELF TEAMS
Our own youth sports teams — a place to play, compete, and grow within a program built around our mission.
Our Mission
“TO EMPOWER YOUTH TO ACHIEVE THEIR FULLEST POTENTIAL THROUGH HOLISTIC DEVELOPMENT”
Emphasizing mental, physical, and social growth via sports participation and mentorship programs.
Champions Speak
STORIES OF TRIUMPH & GROWTH
“Define Yourself has been transformative for my child. The coaches don't just teach sports — they teach life lessons that have made a real difference.”
Jessica Lee
Parent — Sacramento
“The mentorship program gave me the confidence and discipline I needed. I'm a better athlete and a better person because of Define Yourself.”
David Thompson
Athlete — Sacramento
“Watching my daughter grow through this program has been incredible. She's learned resilience, teamwork, and what it means to define yourself.”
Melissa Carter
Parent — Sacramento
Location
SACRAMENTO, CALIFORNIA
WE WOULD BE HONORED TO PARTNER WITH YOU
On behalf of every athlete you help reach new heights — thank you.